Welcome to the Cookbook Lab Chronicles! As I write and self-publish cookbook #2, I’m taking you behind the scenes of the process with a weekly vlog.

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https://youtu.be/Eo3PexaptIU

In this week’s episode, I sort of ramble aimlessly BUT we cover:

  • Common question: “How do you blog and write a cookbook at the same time?” Answer? A lot of work ????
  • What I’m doing to prep my blog for cookbook writing
    • Building out my blog editorial calendar through July
    • Spent the last week testing and shooting 6 recipes
    • Hiring and outsourcing where I can
      • Virtual Assistant (paid)
      • My mom ???? (unpaid kitchen assistant)
      • Outsourcing video editing because it’s a time suck and I don’t like it
    • This week, I hope to write the blog posts for those 6 recipes and build out my social editorial calendar for the next couple of months
  • The plan: batch create content for blog for 6ish weeks, focus on cookbook for 4ish weeks, repeat. This will be easier or harder depending on the phase of the cookbook creation process I’m in.

Got questions or comments? Drop ’em below and I’ll get back to you!